Hassan Sheheryar Yasin, often referred to by his initials, HSY, (born 26 October 1976) is a Pakistani fashion designer, television host and actor.
Hassan was born to an Arain family who were active in politics. His father, Mian Hamid Yasin, was a chief whip in Zulfikar Ali Bhutto government. His parents separated when he was in his early age. After their separation, he moved with his mother to the United States. He received his early schooling in New York, USA. He was salutatorian of the Pakistan School of Fashion Design (class of 2000). Yasin is affiliated with the La Chambre Syndicale De La Couture Parisienne in France. He holds an honours degree in couture and serves on the board of directors and the executive committee of the fashion institute he graduated from. Hassan Shehryar hosts a prime-time talk show Tonite with HSY on Hum Sitaray.
Starting as a fashion choreographer in 1994, Yasin worked both as a choreographer and designer to various shows within Pakistan and international shows including Dubai, London, New York City and Toronto.
HSY 2000 marked the introduction of Yasin's own fashion label, HSY. Starting as a bridal and formal wear couture house, it became one of Pakistan's most recognized fashion labels and employs over 350 people and six stores internationally (including Dubai), with the flagship housed in Lahore. In 2003, Karachi-based Diva Magazine placed Yasin on the cover of their "Most Powerful People" issue and as one of their 10 "Faces of the Year".
In 2007, Yasin introduced a jewellery line under the HSY brand.
Awards and nominations
National and Industry Awards +YearAward / RecognitionCategory / DetailsResult2005Lux Style AwardFashion Designer of the YearWinner2009Lux Style AwardBest Achievement in Fashion DesignWinner2010Lux Style AwardBest Dressed MaleSpecial Award2013Hum AwardsBest Designer WomenswearWinner2016Lux Style AwardBest Designer MenswearNominated2017Lux Style AwardBest Designer MenswearNominated2018Lux Style AwardBest Menswear DesignerNominated2020Pakistan International Screen Awards (PISA)Best DesignerWinner2021ARY People's Choice AwardsBest Designer of the YearWinner2022Critics Choice AwardsBest Designer – BridalWinner
Committee Appointments and Other Recognitions Member of Oscars 2020 Selection Committee: HSY was appointed to the committee selecting Pakistan's official submission for Best International Feature Film at the Oscars 2020.
Goodwill Ambassador for NOWPDP (2021): Appointed as a Goodwill Ambassador for the National Organisation for Welfare of the Physically Disabled Pakistan (NOWPDP) in 2021.
Filmography
Television Year Title Role Notes2021Pehli Si MuhabbatAkramTelevision debut 2024IjazatTelefilm
Films Year Title Role2022Ishrat Made in ChinaMaster Mangshi
References
External links HSY Biography and Work