Knock-off Nigel was a 2007 television campaign against copyright infringement in the United Kingdom.
The campaign included a series of television advertisements in which the eponymous Nigel was described as having bought unlicenced DVDs, illegally downloaded films, and so on, to the accompaniment of a derisive song: "He's a knock-off Nigel..." As a result of his wrongdoings, Nigel was left lonely and despised by his peers.
Further reading "U.K. Industry Trust Unveils 'Knock-Off' Ad Campaign" by Lars Brandle, Billboard.com (May 15, 2007) The SAGE Handbook of Intellectual Property, ed. Debora Halbert and Matthew David, SAGE Publications (2014) Understanding Copyright: Intellectual Property in the Digital Age by Bethany Klein, Giles Moss, Lee Edwards, SAGE Publications (2015) Transnational Financial Crime by Nikos Passas, Taylor & Francis (2017) Film Piracy, Organized Crime, and Terrorism by Gregory F. Treverton, RAND Corporation (2009)
See also Beware of illegal video cassettes Don't Copy That Floppy Home Recording Rights Coalition Home Taping Is Killing Music Piracy is theft Public information film (PIF) Public service announcement Spin (public relations) Steal This Film Who Makes Movies? You can click, but you can't hide You Wouldn't Steal a Car
References
External links Knock-off Nigel advert one on YouTube Knock-off Nigel advert two on YouTube