Rainbow Crafts, Inc. (traded as Rainbow Crafts) is a former toy manufacturing company created and operated by Noah McVicker and his nephew Joseph McVicker as a subsidiary of the midwestern soap company, Kutol Products.Walsh, Tim. Timeless Toys: Classic Toys and the Playmakers Who Created Them. Andrews McNeel Publishing, 2005.Ohio History Central: "Rainbow Crafts Company, Inc.." Retrieved 30 October 2008. The company manufactured Play-Doh, a modeling compound for children. Rainbow Crafts operated under the McVickers from 1956 until 1965 when it was sold to General Mills with all rights to Play-Doh. In 1971, Rainbow Crafts and Kenner merged.
Hasbro currently manufactures Play-Doh.
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