Hernando Today was a daily newspaper based in Brooksville, Florida covering Hernando County that published from 1987 to 2014. It was closed by the Tampa Tribune on November 30, 2014. There are still two newspapers covering Hernando County: Tampa Bay Times and Hernando Sun.
History The newspaper had its origins in an advertising shopper called The Green Sheet in 1981. In 1987, Media General, the parent company of The Tampa Tribune, joined with Gulf Coast Media Group to turn it into a free weekly newspaper, Hernando Today.(31 March 1996). Tribune's Hernando section ceases publication today, The Tampa Tribune It began publishing on November 11, 1987.Bates, Michael D. (30 November 2014). Looking Back: Hernando Today says farewell after almost 28 years of delivery local news to Hernando County, Hernando Today It was, in a sense, a competitor to the Tribune, which was publishing a daily Hernando County edition.(31 March 1988). Media General buys into publishing group, Tampa Bay Times It moved to publishing twice a week in April 1988, an by April 1990 had a circulation of 37,500.(5 April 1990). Hernando Today editor resigns, Tampa Bay Times
In 1993, the paper became fully owned by Media General, and the sales and circulation staff of the Tribune and Today were merged the next year. With the growth of the county's population, the paper converted from a three-day-a-week to a daily newspaper in April 1996,(1 April 1996). Hernando gets daily newspaper, The Tampa Tribune and the Hernando section of the Tribune was disbanded in favor of packaging Hernando Today to all Tribune subscribers in Hernando County, though the Today was still made available for separate sale by subscription and on newsstands as well.Hernando Today to publish 6 days; Tribune section ends, The Tampa Tribune
In January 2009, the paper ceased publishing on Mondays and Tuesdays.(7 January 2014). Hernando Today cuts back to 5 days, St. Petersburg Times
The paper ceased publishing on November 30, 2014. The Tribune'''s managing editor blamed a "tough newspaper advertising climate" as making the by-then twice-weekly paper unprofitable.(7 November 2014). Tribune ends its run of Hernando Today, The Tampa Bay Times The Tribune itself only lasted 18 more months, and was acquired by the Tampa Bay Times (renamed from St. Petersburg Times'' in 2011) in May 2016.
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